You want the freedom that comes from being your own boss.
The only thing standing between you and a profitable thriving business is your ability to convince your potential client to take notice of your brand.
They are going to be confused at best and skeptical at worst.
How do you know what will really make a difference? For most small business owners, styling and shooting their own brand imagery is NOT the best use of their time and hiring your own commercial photographer is just not in the budget.
Shooting your own images, if you are not a stylist or photographer, can actually hurt your brand more then help (remember the Tiffany bracelet in the plastic grocery bag analogy?! Yikes)
I am a professional brand photographer with years of experience shooting for million dollar creative brands and I want to help YOU to not make the same branding mistakes that so many struggling small business make.
Along the way we are going to save you time and make your life WAY easier as a business owner.
Don't believe me?
Here's what two Stockshop users had to say:
Look, it's so easy!
Step 1: Take 5 minutes to assess your website and note areas that need improvement.
Is it a new website homepage banner? More custom buttons on your site? Better images for your blog? Branding images for social media? You can do a lot with just one styled stock images but most of our client find the sweet spot to be 3-5 coordinating images with a mix of horizontals and verticals.
Step 2: Start on our "Shop by Color" page.
Start by clicking on your primary brand color or colors to look for images in that color palette. Look for one or two main brand images and then a few more specific images that will help communicate your offering.
Step 3: Crop, Customize and Upload your new images into your online brand!Bring your new images into Photoshop or your program of choice and crop, overlay with text or product designs and begin loading variations of your new set of branding images across all touch-points of your brand!
READY TO GET STARTED?
Let's say your brand color palette looks like this:
The easiest way to begin your search for the perfect collection of images would be to use the Search by Color feature on our website:
Now let’s say you want to consistently incorporate a cohesive set of images across your entire brand experience for the most impact.
You might need:
We have already taken the guess work out by selecting a cohesive set of images with our Brand Builder image sets.
In this case, let’s say you select this image set:
This will provide you with a great starting point.
You can always come back to the shop and search again by color to find other images to fit your needs,
maybe a vertical styling for Pinterest or a lifestyle image with a tech screen for all of those blog or web related announcements.
Here’s where the fun begins.
Take a look at how one of our favorite clients, Bonnie Bakhtiari used her brand builder set across every client touch point of her brand!
The possibilities are endless and every image in the SC Stockshop is shot at the highest resolution and attention to detail so that every part of the image can be zoomed into and cropped for a unique use!
Below are a few examples of how she used a Brand Builder Set in a number of different ways, simply by zooming in and cropping different portions of the original image.
Still not sure how to use your new styled stock images?
Are you ready to start transforming your brand with gorgeous professional styled stock photography?
With this transaction Buyer acknowledges that the purchase comes with a non-exclusive limited use license so that the Purchaser may use the image for personal or professional use in the normal course of Purchaser's business.
Purchaser may crop the image and overlay the image with text or pdfs of product designs as fits Purchaser's needs, but Purchaser may not otherwise alter, edit or manipulate the image.
Shay Cochrane remains the sole and exclusive owner and holder of the copyright in the image and the Purchaser may not sell, lease, loan, transfer, assign, or give away the image or a derivative thereof or otherwise allow a third-party to use the image in any way.
The Purchaser may not use SC Stockshop images to promote styling related workshops, webinars, classes, how-to-style blog posts or newsletters, or any styling related training.
These images have been designed to become a part of your branding just like a logo or font choice.
As an entrepreneur yourself, you know how frustrating and discouraging it can be when people misuse, steal, giveaway or alter your work. With that in mind, please don't change the colors or move the props around - it just doesn't look as good (and infringes on the usage terms)!
Feel free to crop the image any way that you want and overlay it with text or designs to help you to promote your brand and sell more products!
By purchasing the image you are agreeing not to give the image (or a part of the image) away to anyone else in ANY way even if you turned it into a beautiful free e-book cover, or snazzy desktop screen savor.
It would also be just plain wrong to re-sell the image in any form such as turning it into an art print or including it in a website or other template design.
Lastly, using an SC Stockshop image to sell your styling course, webinar or other styling related training is sort of false advertising. Show them the styling that YOU have done so that they know exactly what they are in for and can get excited! This is not meant to scare you.
If you have any questions or concerns about the legal use of our images please don't hesitate to shoot us an e-mail! We don't bite!